Meet Your Content Marketing and Copywriting Team
We Know Words is your resource for copywriting and content creation. We are a diverse team with a range of experiences, backgrounds and strengths. No matter the content you need or the content marketing strategy you’re implementing, we’re your first choice content provider.
Sharon Long, MA * Content Consultant
Sharon is a highly regarded content consultant. With 10 years experience as a freelance copywriter who evolved into a content consultant, she is creative and experienced in many facets of marketing communications, content marketing and content coordination. She attributes both her success and expertise to a varied background and an insatiable desire to stay current with marketing trends.
Sharon has a degree in Anthropology, and a Master’s degree in art history. After graduate school, she founded, published and edited her own arts and antiques magazine. She learned the ins and outs of marketing while publishing her own magazine. Marketing the magazine was a two-fold and complicated task: She had to market to subscribers and distributors to sell the magazine, and she had to market to advertisers to sell the ads. She was hooked and she’s had a passion for marketing ever since. Combining a love for words with a love for marketing, she wrote her first website in 1997 and founded We Know Words in 2000.
As a content consultant, Sharon is considered an expert in the field of copywriting, content marketing and content coordination. From the very beginning, Sharon has preached repurposing content, customer-centric content, and the kind of content coordination that is now becoming the norm. She’s in heaven to see the direction the marketing world has gone regarding content!
Sharon puts her content marketing insight out into the world via her marketing blog. She’s also the author of the small business marketing ebook “Marketing in a Minute.” And soon (she hopes!), she’ll be publishing her new book, “Marketing Is Like Dating and I Can Help You Score.”
In her personal life, Sharon is the mother of two gifted and spirited children. She loves horses and riding and is as happy jumping fences as running barrels. She loves Art with a capital A, country music, very old houses, local food, Viognier, Jack Daniels and any chance to be by the water. Oh, and her chickens. And her dog. And her cats. And, of course, her horses. And words. (Duh!)
Sharon heads up We Know Words, meaning she makes stuff happen, whether it’s copywriting, consulting, helping a client with a content marketing strategy, or whatever else she gets called on to do! Even if you’re working with another We Know Words team member, you’ll likely have contact with Sharon too! Follow Sharon on Twitter or read her blog.
Amy Hale, PhD * Worldly Writer
Amy is a Seattle-based freelance writer and social media marketing consultant with “past lives” in academia, career counseling, corporate consulting, and a short stint in beauty writing for a leading national women’s health magazine just to liven things up. While it sometimes feels to her like she’s dabbled in just about everything, the one thread that has remained constant through Amy’s peripatetic career journey has been her love for, and skilled use of, writing.
Amy has a Ph.D. from Columbia University in Psychology, and a dual-honors B.A. in Psychology and Art History from Brown University. Due to a love for learning, school, and general inquisitiveness, Amy couldn’t get enough of school! Yet, she chose not to pursue a profession in the Ivory Tower due to a hatred for bureaucracy, interminable research projects, and the tenure rat race, which, she determined, is the reason all professors are grey. Following graduate school, she was hired as a career counselor at her Alma Mater specifically to help graduate students navigate the [heretofore-unknown-to-them] world of “alternative” career options for academics. She was then recruited into one of these “alternative” career fields herself, where she helped analyze organizational structures, drafted PowerPoint presentations, wrote whitepapers, and traveled more than her need for sleep (or sanity) could tolerate.
Eventually, she took the skills and knowledge she’d accumulated in both the business and academic worlds along with the passion she knew she had all along for 1) helping people and 2) writing, and launched a successful social media marketing business in 2009. Before long, Amy found that she was creating content, coordinating content, marketing content, and delivering content to help her clients articulate their vision, learned the name for this was “copywriting,” and realized that she was loving it!
Amy is the newest member of the We Know Words team, and when she’s not writing or generally being creative, she can be found chasing after her two dogs (who can be found chasing after her two cats), hiking in the mountains of the Pacific Northwest, or striding the concrete jungles of New York City that are equally as home to her as the new home she’s made in Seattle with her husband. She has a passion for connecting with people (after all that psychology training, this is no surprise!), slaking her ever-present wanderlust, learning new things, and of course, creating a well-turned phrase.
April Dishon, BA * Bodacious Blogger
April’s love affair with words began at the tender age of 7 when she was asked to write a poem by her second grade teacher. She has been providing specific content by request ever since. She enjoyed working 10 years in Higher Education at the library of two different colleges, where her love for fact finding garnered the nickname “Ask April.” She still loves to research and oftentimes finds herself taking virtual learning vacations when she is not busy blogging content marketing for clients. April also prides herself in being a mentor to young women encouraging them to focus on getting to know themselves as an individual and pursue their professional passions through higher education.
April has a degree in Communications and is pursuing her Master’s degree in Counseling. She has contributed to several magazines and is a self-published author. She believes it’s imperative to give her all in every assignment given. She loves the way blogging affords her opportunities to stretch her creativity and expand her vocabulary. She is on a personal campaign to restore back society’s belief in great customer service one client at a time and loves to provide 100% customer satisfaction when writing relevant content on her customer’s online and marketing projects.
April loves to sing, read and quilt in her spare time and is happily married to her college sweetheart. She enjoys mothering their four children. April is happy to have the opportunity to do the work she loves, writing, which honestly is more fun than it is work.
April is currently enjoying the passion that is fueled by Sharon as the head of We Know Words and has nicknamed her “The Content Marketing Maven.” Sharon’s empowering leadership has led her to become ignited with a burning desire to learn more about the many facets of content marketing. April loves being on a team that not only “knows words” but also “knows the people who use them.”
Mavis Lamb * Sassy Scribe and Scriptwriter
Mavis began her career in Los Angeles as a video producer during the mid-’80s. It was the hey-day of music videos and she found herself shooting films with famous recording artists like Little Richard.
The ’90s brought her to Nashville, Tennessee, where she honed her skills as a scriptwriter/producer for commercials, television programs, educational videos and historical films. In 1996, Mavis moved to Seattle and started Mambo Productions working as a freelance scriptwriter and copywriter, a producer for select projects and a “PR Chick.”
Mavis joined the We Know Words team in 2005 to add some sass and scriptwriting savvy to our bevy of copywriting services. Mavis is an active member of Seattle Playwrights Studio, Women In Film/Seattle, The Recording Academy, The Pacific Northwest Writers’ Association and BNI. She’s also an awesome addition to our team.
Mavis is the writer for you if you’re looking for scripts. And with the onset of video email marketing, Facebook and YouTube opportunities, who isn’t looking for scripts?? With her southern accent and her supreme efficiency, she writes the scripts and charms the clients…and gets the job done!
Marsi Napier * Diva of Details
Without our prime project manager Marsi, we’d all be lost! Marsi keeps on keeping on, making sure deadlines are met, bills are paid and clients are happy. She’s the most detailed oriented person you’ll ever meet. Sharon might know words, Mavis scripts and Jill journalism…but Marsi knows what it takes to keep everything operating like a well-oiled machine. When she’s not busy as the Diva of Details for We Know Words, she’s the Diva of Details for her family of four, driving, volunteering and getting homemade meals onto the dinner table each night.
In addition to our core team, we are blessed with relationships with copywriters, editors, graphic designers, web developers, marketing consultants and more that we can call on for special projects or those projects that are going to take some extra manpower!
There you have it, the We Know Words team. As you can see, we are extremely bright, talented and informed. And a pleasure to work with! If positive energy and can do attitudes make your job easier and your day brighter, we’re here to supply plenty!
Now, let’s get this content party started, shall we?





